Google Analytics and Quality Score

    This week we learned about the benefits of having programs like Google Analytics and Google Ads monitor your work and company.  Doing this can help you see in what areas your business is struggling either in its pages, ads, or products.  This is possible through a system that Google has developed where your ads can receive a score to show you their efficiency, and your website can have a link imbedded into the code allowing Google Analytics to be able to monitor specific parts of your site, products, etc. so that you can know where and how your business could improve. 

    As we have been learning about this, we have also been working on implementing these programs into our own sites.  Doing this was a relatively simple process that allows for a greater potential for success and a more thorough understanding of what it is I can do to improve my own business’ performance.


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